THE TRADEMARK • Page 2 of 4 • Registrare Marchio

Published in CONTRACTS RELATED TO TRADEMARKS, THE TRADEMARK

Trademark assignment: what it is and how to do it

Thursday, 05 September 2019 by Redazione

The assignment of a trademark is the subject of article 23 of the Italian Industrial Property Code, which provides that: “a trademark may be assigned in respect of all or part of the products or services for which it is registered”. Let’s see more in detail.

Published in REGISTERING A TRADEMARK, THE TRADEMARK

Registering a logo or Registering a brand: are there differences?

Thursday, 11 April 2019 by Redazione

Has the same meaning to say “I have registered a trademark” or saying “I have registered a logo?” You can find out more in this article, in which we try to clarify the dilemma!

Published in REGISTERING A TRADEMARK, THE TRADEMARK

Denominative trademark and figurative trademark: which of them is it better to register?

Monday, 11 March 2019 by Redazione

Denominative and figurative trademark: which of them is it better to register?

When you are going to file a trademark, the first choice is to decide whether to register a denominative or figurative trademark. Do you know the differences?

Published in THE TRADEMARK

Color Trademark

Tuesday, 26 February 2019 by Redazione

What is a color trademark? Which requirements must a color trademark have? Let’s find out in this article.

Published in REGISTERING A TRADEMARK, THE TRADEMARK

Can you add a class to a registered trademark?

Monday, 04 February 2019 by Redazione

It is not possible to add a class or other products to an already registered trademark. It will be necessary to proceed with a second trademark registration with an increase of costs.

Published in EUROPEAN UNION TRADEMARK, GEOGRAPHICAL INDICATIONS, THE TRADEMARK

TSG: what you should know in case of registration

Tuesday, 09 October 2018 by Redazione

When a trademark application is filed, it is important to have checked that there is no conflict with TSG. Find out why!

Published in THE TRADEMARK

Trademark symbols which can be used in Italy: ™ and ®, but not ©

Thursday, 06 September 2018 by Redazione

Which symbols is correct to affix on a trademark? Is ™ (TM), ® or ©? Each of them has a precise meaning. Discover the differences here.

Published in MISTAKES NOT TO BE MADE WITH TRADEMARKS, THE TRADEMARK

Signs become customary cannot be registered as trademarks

Thursday, 26 July 2018 by Redazione

There are signs become customary which cannot e registered as trademarks. Let’s see some examples.

Published in EUROPEAN UNION TRADEMARK, THE TRADEMARK

Similar trademarks? find out how the comparison is done

Tuesday, 10 July 2018 by Redazione

The comparison between similar trademarks is done by competent authorities through the exam of 3 profiles: phonetical, visual and conceptual

Published in EUROPEAN UNION TRADEMARK, THE TRADEMARK

Similar trademarks: similarity between the products

Thursday, 21 June 2018 by Redazione

Are there two similar trademarks? It is also necessary to assess similarity between the products. Nice Classification is not always a valid evaluation criterion.