{"id":13482,"date":"2023-12-14T09:48:46","date_gmt":"2023-12-14T08:48:46","guid":{"rendered":"https:\/\/registrare-marchio.com\/?p=13482"},"modified":"2023-12-14T09:48:46","modified_gmt":"2023-12-14T08:48:46","slug":"brand-analysis-a-fundamental-predictive-tool-in-choosing-your-brand","status":"publish","type":"post","link":"https:\/\/registrare-marchio.com\/en\/brand-analysis-a-fundamental-predictive-tool-in-choosing-your-brand\/","title":{"rendered":"Brand Analysis: a fundamental predictive tool in choosing your brand"},"content":{"rendered":"<p>The trade mark is not just a simple symbol, but a signature which is able to differentiate you from the others, if well thought.<\/p>\n<p>That being said, when we talk about branding, an attractive design is not sufficient as we have to take into consideration the ecosystem of a company as a whole. <strong>The design, the company mission, the flagship product or service<\/strong> to show to the market. It can be strange, but also <strong>human resources<\/strong> and their <strong>innate abilities<\/strong>, more commonly called skills, \u201cconstitute\u201d the brand.<br \/>\nA question may spontaneously arise: <em>how can we weigh all these variables and develop a trade mark taking them into consideration?<\/em><\/p>\n<p>The answer is simple for us: <strong>brand analysis.<\/strong> It is a<em> specific operating protocol<\/em> able to anticipate, recognize and apply calculated in such a way the strategies aimed to obtain consent (sales), and to intercept the corporate object (the \u201cDNA\u201d) of the brand and of the product or service distinguished by the mark. In other words, our algorithm is able to give us a specific answer based on biological maps drawn inside the human brain.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13475 size-medium\" src=\"https:\/\/registrare-marchio.com\/wp-content\/uploads\/2023\/12\/analisi-del-marchio-300x300.jpg\" alt=\"Analisi del marchio\" width=\"300\" height=\"300\" srcset=\"https:\/\/registrare-marchio.com\/wp-content\/uploads\/2023\/12\/analisi-del-marchio-300x300.jpg 300w, https:\/\/registrare-marchio.com\/wp-content\/uploads\/2023\/12\/analisi-del-marchio-150x150.jpg 150w, https:\/\/registrare-marchio.com\/wp-content\/uploads\/2023\/12\/analisi-del-marchio-187x187.jpg 187w, https:\/\/registrare-marchio.com\/wp-content\/uploads\/2023\/12\/analisi-del-marchio.jpg 591w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>This means that, once carried out, the analysis will be able to tell us, for example, whether our brand responds to the needs of a more<em> rational, instinctive<\/em> or <em>emotional<\/em> audience. The more detailed you are in your request and more precise and unequivocal the <em>individual genetic map<\/em> generated by the system will be.<\/p>\n<p>In the analysis you will find a \u201ccatalogue\u201d of specific characteristics which the trade mark must have, and the information attached to the final product. These elements will become <em>natural<\/em> or, if we prefer, <em>biological<\/em> point of conjunction between who offers the service and who feels to buy it.<\/p>\n<p>With regard to the results, this analysis system brings us remarkable advantages:<\/p>\n<ul>\n<li>To make coherent a brand thanks to its natural characteristics;<\/li>\n<li>To delete demanding market analyses;<\/li>\n<li>To choose in advance to whom and how we want to sell our goods;<\/li>\n<li>To reduce by 70% difficulties in the matter of sale, which becomes an ethical and free of forcings process.<\/li>\n<\/ul>\n<p>For example, if I am a producer of \u201c<em>Biro<\/em>\u201d pens, I will be able to know in advance that the same object can be 3 different things:<\/p>\n<ul>\n<li>A tool for writing;<\/li>\n<li>A status symbol<\/li>\n<li>A tool which is necessary for my survival<\/li>\n<\/ul>\n<p>Regardless which of the three options you choose, the trade mark will be conceived with the corresponding <em>genetic map<\/em>.<\/p>\n<p>On the web you can find lots of statistics showing the benefits you can obtain by using coherence in the brand\u2019s language. I am going to cite a couple of them here, by saying the sources.<\/p>\n<ul>\n<li>Did you know that the coherence of the trade marks between different platforms can potentially <strong>increase revenues<\/strong> by 23% ?<br \/>\n<a href=\"https:\/\/www.smallbizgenius.net\/by-the-numbers\/branding-statistics\/?ref=marketsplash.com\" target=\"_blank\" rel=\"noopener\">&#8220;<strong>50+ Eye-Opening Branding Statistics \u2013 2023 Edition<\/strong>&#8220;<\/a> by <em>Smallbizgenius<\/em><\/li>\n<li>An excellent trade mark can <strong>reduce hiring and training costs<\/strong> up to 50%<br \/>\n&#8220;<strong><a href=\"https:\/\/www.tailorbrands.com\/blog\/branding-statistics?ref=marketsplash.com\" target=\"_blank\" rel=\"noopener\">51 Branding Statistics You Need to Know In 2021<\/a><\/strong>&#8221; by <em>Tailor Brands<\/em><\/li>\n<\/ul>\n<p>Our protocol <strong>Analisidelmarchio\u00ae<\/strong> has been created with the aim to make these statistics a workhouse available to SMEs and freelancers, who represent the main part of Italian productive fabric.<\/p>\n<p>Finally, carrying out an accurate brand analysis is an essential predictive tool if you want to exploit the <em>compound<\/em> effect of your positioning, with the possibility to maximize your profits.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 1126px; top: 88px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>When we talk about branding, an attractive design is not sufficient as we have to take into consideration the ecosystem of a company as a whole.<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[126],"tags":[],"class_list":["post-13482","post","type-post","status-publish","format-standard","hentry","category-guest-corner"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - 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